Get A Free Online Marketing Checkup
Online markting may be the best form of marketing ever invented. Where else can you connect with your customers at the exact moment they are getting ready to buy your product or service... and they think finding you was their idea.
And, as you know, more and more people are using Google and other search engines, to find what they need, and using things like phone books, and newspapers less and less. Why? Because they get to be in control of the process with Google. They can choose what they like, and leave what they don't like very quickly.
If you have a business that does not have a strong presence on the Internet then you are missing out on new customers... and those customers are going to your competition.
Even if you have a website, it may be lost in the Internet desert, where no one can find it. Just having a website is not enough. You must have a strategy to drive traffic to it.
What About Search Engine Optimization?
Many people think Search Engine Optimization is the answer. It can certainly help. But if you already have a website that was built incorrectly, then all the SEO in the world may not be enough to help. The only answer is to start over and build your site on a solid foundation.
If you are in a competitive business, like a doctor or a restaurant owner, there may be so much competition that you can never win the first page of Google with just SEO. That real estate has already been taken.
So Where Does Your Business Stand?
There are many questions you need to ask to analyze your online marketing situation...
- Where is your current website on Google's Search Results? If you aren't on the first page then you might as well be on Page 200.
- How well is your current website search engine optimized? Are your keywords in the right place. Are you even using the correct keywords?
- How many searches are actually being done for your product or service? In other words, how much business are you missing out on?
- Do you have a Lead Capture System so you can build a relationship and maintain contact with your customers?
- Once someone gets to your site, how well do you move them through your sales cycle and actually get them to call or visit?
- Do you create credibility for your business on your website. Without creating credibility and trust people will quickly go find someone else to do business with.
- Are you taking advantage of the many places where traffic exists online these day? Places like business directories, social media sites like Facebook, and devices like GPS and smart phones, all have a major role in today's online marketplace.
What If I Don't Have a Website?
Of course, if you don't have a website you have no way to take advantage of the way more and more people search for products and services... Google and other search engines.
In that case, consider going directly to an AdzZoo Campaign. You'll immediately have a strong web presence and everything you need to get new customers online.
FREE Online Marketing Checkup of Your Business
I'd be happy to provide a FREE analysis of your current Internet visibility. Here's what you will find out.
- On what page is your business currently on Google's Search Results?
- How many searches are done in a month for your main keywords and phrases
- How well are you Search Engine Optimized now?
- Are there any good keywords and phrases that you are not targeting?
- Is it really possible to get on the First Page of Google with SEO for your main keywords or is there already too much competition?
- What is your PageRank? In other words, 'how many backlinks do you have to your site' (this is a major SEO factor to Google).
- Once a visitor arrives on your site do you provide what a visitor would need to move through your sales cycle and respond to your "Call To Action."
I can do this for any business anywhere. You don't need to be in the Tampa Bay area where I'm located to do this. But if your are, I would be happy to come by and discuss how to improve your Online Marketing Visibility. Just email me here.
